Observations – May 2012

“The Double-Edged Sword of Higher Gas Prices”
“A curious phenomenon is at work today, playing on the minds of consumers and potentially validating product planning decisions taken during the recent recessionary past.”  This month’s ‘Observations’ by Dennis DesRosiers examines this exact phenomenon.

The ‘double-edged sword’ of higher gas prices simultaneously curses and blesses this country’s automobile industry. “Observations” explores this phenomenon and the reasons behind today’s sudden vehicle sales surge despite the ever rising cost of fuel. Consumers don’t seem to be compromising on vehicle choice and some simple calculations featured in this article show how they may in fact be benefiting.

Continue reading about issues related to fuel efficiency, new vehicle sales trends, developments in auto industry policy and a variety of other Canadian auto sector topics in our DesRosiers Automotive Reports and AutoWatch newsletters. Contact Albena Saltcheva (905-881-0400 x.18) for pricing and subscription information.

DesRosiers Automotive Consultants Inc.

 

 “Observations” can be found in the DesRosiers Automotive Reports published by DesRosiers Automotive Consultants Inc. For more information on these reports please contact Albena Saltcheva at (905)881-0400 x18 or albena@desrosiers.ca or visit us at http://desrosiers.ca/Publication%20Subscriptions.html

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