A Two Million Market?

Another record year is in sight for the Canadian light vehicle market, with sales forecast to be close to the 1.9 million unit mark.   If one considers the additional medium and heavy duty trucks that are sold in Canada then it would indeed be the first time the country has breached the 1.9 million mark in total vehicle sales.

While a two million light vehicle market is not currently forecast by DAC, in this month’s Observations we lay out a scenario in which a two million market could potentially occur. Topics of discussion include a look at the history of peak vehicle sales, ownership cycles and the economic conditions that have supported the current climate for vehicle purchases.


A b o u t   U s