Long term clients of DAC will be familiar that going back more than a decade we forecast an upcoming explosion of Canada’s luxury market. Far be it from us to pat ourselves on the back but we have been happy to be proven correct as the luxury market has exceeded even our expectations. More interesting that the absolute growth, however, are the details underlying the market expansion.
This month’s In Focus examines the astounding 38.6 percent growth seen in the luxury market over the past 10 years, and how that growth has occurred. Specifically we examine how one sub-segment of the luxury market has been responsible for nearly all the booming growth of luxury vehicles sold and as a result has remade the landscape of the market.