Yearly Archives: 2014

“The Impact of Lower Crude Oil Prices on Light Vehicle Sales in Canada”

With declining oil prices making headlines in the world’s business press these days, it is important to understand what effect the plummeting price of oil has on the Canadian automotive market. In this month’s Observations we delve into regional implications, and look specifically at the Alberta market, to better understand the impact of lower crude […]

View full post »

Forty Five Years and Counting

To mark the 45th anniversary of his first research on the automotive sector, this month’s Observations chronicles Dennis’ journey from government auto analyst, to Director of Research at the Automotive Parts Manufacturers’ Association, and eventually to President of DesRosiers Automotive Consultants Inc.  Dennis also discusses the widespread economic contributions of the Canadian auto industry; and […]

View full post »

Vehicle Density and Auto Sales Outlook

This is a scary time to be forecasting vehicle sales in Canada. The last five months of light vehicle sales in Canada have been all time records for those respective months and the SAAR hit 2 million units for the first time in history in September. Sales on an annual basis are tracking a little […]

View full post »

Automotive Employment Uncertainty

Six month automotive employment data from Stats Can’s Labour Force Survey (LFS) presents a puzzling picture.   Motor vehicle manufacturing, for example, shows a large decline at -19.8 percent, followed by parts & accessories manufacturing at -8.6 percent.  Vehicle dealers saw a relatively small decline of -3.9 percent, while automotive repair and maintenance enjoyed a remarkable […]

View full post »

August 2014 Canadian Sales

Records, records, records …. Not only did we see another all-time record in August (by our count the fifth monthly record this year) but Canada has also almost a dozen brands at or close to an all-time sales record for the month.   Interestingly all the “stars” are NOT yet “lined up” … some Western provinces […]

View full post »

A b o u t   U s