Yearly Archives: 2013


Have you heard us say this before?  It may be getting a little repetitive but the Canadian automotive market once more set records last month.  Total light vehicle sales of 145,460 represented the best October on record – and by some margin.  Sales were up 7.4% from October 2012, drawing the 2013 YTD total to […]

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October Observations

A Zero-Sum Game? Recent Changes in Market Share in Canada For better or worse, market share in new vehicle sales is the metric that many in the automotive industry look to first as a measure of competitive standings. This month’s Observation documents four different periods in recent years and attempts to make sense of the […]

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Observations September 2013

Divergent Vehicle Ownership Trends in Canada and the U.S. Many of the issues with which we often grapple touch on differences between the Canadian light vehicle market and much-larger U.S. market just South of the border. The new vehicle lines available to Canadian consumers are massaged by product planners to reflect certain of our buyers’ […]

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Canadian Sales September 2013

Light vehicle sales in Canada continued to perform strongly in September. Sales were up from year ago levels by 4.2 percent to 149,092 units which, by a very wide margin, was an all-time record for the month. This brought sales year to date to 1,350,756 units (up by 3.5 percent ) which also is an all-time […]

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Sales of light vehicles rose 6.5 percent last month, increasing from 149,301 units in August 2012 to 159,004 units in 2013. Building on strong sales over the year’s first seven months, Canadian consumers drove the light vehicle market to its best August result ever, surpassing the previous peak of 158,394 units reached in August 2007. […]

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